Project overview: For this project, I was tasked with designing a new collegiate apparel collection for the Mizzou store, inspired by Champion’s Triumph collection. This involved creating original graphics, developing innovative clothing styles, and conducting extensive research on my target demographic and Champion's brand history. Utilizing CLO 3D and Adobe Illustrator, I brought the collection to life by designing both the graphics and garment styles, ensuring they aligned with the brand's identity and appealed to the intended audience.
My goal: My objective for this project was to design a unisex collection tailored to the typical Mizzou student, aged 18-24. Drawing inspiration from vintage gym and collegiate wear of the 1950s and 1960s, I aimed to create designs that merge timeless style with modern versatility to resonate with the student demographic.
New Style Development Clothing Flats:
Flats created in Adobe Illustrator.
CLO-3D New Style Renders:
I designed, digitally constructed, and rendered all 3D garments for the collection. The renderings are based on two flat designs I created.
New Graphic Development:
All Graphics constructed by me in Adobe Illustrator.
All the CLO 3D renders showcased below feature garments for which I customized patterns, incorporated graphics and embellishments, and made detailed edits.